Jenna Bush Hager Embraces Bold New Bob in Live ‘Today’ Show Makeover
Jenna Bush Hager proved she’s not afraid of change—especially when it comes to her hair.
During the June 16 episode of NBC’s Today show, the 43-year-old co-host took a daring leap and debuted a dramatic new haircut live on air. Known for her signature shoulder-length blonde hair, Bush Hager surprised viewers by trading in her usual style for a chic blunt bob.

The transformation was inspired by The White Lotus actress Leslie Bibb, who encouraged Bush Hager to try the sharp, stylish look popularized by Bibb’s character, Kate Bohr. With celebrity hairstylist Chris McMillan behind the scissors, the moment quickly turned into a memorable on-air makeover.
“You are such a badass, you’re so cool,” Bibb told her, cheering her on as McMillan began cutting. Even Bush Hager was momentarily shocked. “Whoa, that’s so short,” she exclaimed as a long layer was snipped away.
The full reveal of the new hairstyle is set to air on the June 17 episode, but reactions are already buzzing—especially from Bush Hager’s toughest critics: her kids.
“I will say, my daughter was like, ‘Mom, don’t do it. You’re going to regret it,’” Bush Hager shared with a laugh.
Ahead of the cut, McMillan told Today.com he aimed to give her bob a modern, sexy twist: “You can slick it behind your ears, do the tuck—it’s versatile. You can wear it natural or wavy.”
No matter how the final look lands with viewers, one thing’s clear: Jenna Bush Hager is embracing change with confidence and style.